To increase awareness of how lodging tax funds are invested, Teton County, in partnership with the Town of Jackson and the Jackson Hole Travel Tourism Joint Powers Board, is launching an awareness initiative to identify services, programs and events funded by the lodging tax. The first step is the creation of the new 4JH logo. The new 4JH logo will be featured on the activities supported through the lodging tax. Those events and services include the events supported through the Jackson Hole Travel and Tourism Joint Powers Board, START Bus, pathways, parks and recreation and government implemented visitor services. Additionally, the county says a new website will be launched as a central place for the community to learn about the lodging tax and how it is being used.