Home » Jackson Hole »State of Wyoming »Teton County »Town of Jackson » Currently Reading:

JHTTB Stages PR Event In New York

September 26, 2013 Jackson Hole, State of Wyoming, Teton County, Town of Jackson No Comments
4JH

Jackson Hole last night hosted a PR event in New York City to educate reporters and writers about the winter opportunities available in the valley – that event funded by monies raised by the valley’s lodging tax.  Jackson Hole Travel & Tourism Board Marketing and Administrative Coordinator Kate Sollitt explains the event previously had been funded by the state, but fell victim to budget cuts.  The marketing focus is that the valley has more to offer than only skiing during the winter.  She says that has been the focus of the valley’s campaign since last year.  She explains, “What we are showing is that there are so many options and so much variety of activities to participate in while you are visiting Jackson Hole.”  Sollitt says one of the methods being used to convey the message to the public is a promotion called (hashtag)# Jackson Hole encouraging the public to post photos of their good times here through Instagram.  She points out that the photos are of real people who are experiencing real enjoyment in the winter in Jackson Hole – not actors being staged by an ad agency.  She says people love to share their experiences while others who view the photos through instagram live vicariously through the Jackson Hole visitors posting them and then also want to have the experiences themselves. Sollitt says the valley’s agency, Cactus Communication, is offering a workshop next month to show how to take advantage of the marketing and tie into Instagram; and implement new marketing strategies utilizing the social media.

Comment on this Article:

LOST CREEK RANCH AND SPA WEBCAM

Quake List

Archive

Weather Alerts

Wyoming News

  • Warmer on Friday, But Showers & Thunderstorms Are Expected For Parts of Wyoming - April 18, 2014
    Temperatures will be warm today, with highs mostly rising to the 60′s and 70′s statewide (slightly cooler across the western valleys and higher terrain).  Expect rain showers and thunderstorms to move into the western third of the state, while the rest of Wyoming see sunshine into this afternoon.  Scattered rain showers and pop-up thunderstorms will […]
  • A lunar eclipse, and me without my camera - April 18, 2014
    Monday night, or more accurately early Tuesday morning, there was a total lunar eclipse. And being the experienced nature photographer I am, you’d think I was ready with my camera. But you’d be wrong. The last total lunar eclipse visible in Wyoming was way back in 2009, if I’m not mistaken. So I’ve been looking […]
  • Enzi Opens Campaign HQ in Cheyenne - April 17, 2014
    U.S. Senator Mike Enzi opened his official campaign headquarters in Cheyenne on Wednesday. Wyoming’s senior senator is seeking his fourth term in the Senate. There were rumors last year that Enzi would retire at the end of his current term and he admits it is something he thought about. “Anytime anybody’s getting ready to go […]
  • Back to normal at the trap range - April 17, 2014
    By some strange luck, I shot really well last week in our trap league. But last night, I didn’t do so well. Not even close. The thing about shooting trap is that you’re bound to have good rounds once in a while. Those good nights give you hope that you’re improving. For some people, that […]

National and World News